Director of Ecommerce

Shaw Search Partners is pleased to be the retained search partner to a highly renowned Global Beauty company seeking a Director, eCommerce-Amazon.

Responsibilities:

Business & Platform Excellence

  • Commercial Sales Channel Ownership

  • Develop and execute Amazon sales targets and strategies to drive aggressive revenue and market share growth; deliver weekly, monthly, quarterly, and annual financial targets.

  • Forecasting – Deliver a unit and dollar sales forecast that aligns with consumer/customer demand. Play an active role in monthly S&OP meetings

  • Responsible for the full P&L of the business unit and for monitoring it monthly, from retail sales down to Operating Profit

Platform Operations + Optimization

  • Manage Day to Day Interactions with Amazon - Andon Cord management, Vendor Central, and daily Amazon activities.

  • Monitor Operational Metrics and work with Supply Chain & Finance to improve performance and lower chargebacks

  • Collaborate closely with Supply chain to monitor Amazon inventory health and take action for low or overstock items

Marketing

  • In coordination with Amazon Performance Marketer Lead, drive ROI of our dedicated media spend on Amazon through close management of our ad agency and directly with Amazon DSP team

  • Develop and monitor marketing investment plan and strategy per brand

  • Collaborate with Marketing department and Digital Shelf CX team develop best-in-class Ecommerce content and new launch experiences

  • Leadership – Provide strategic thought leadership to the organization on product development, merchandising, pricing, promotion, and assortment optimization opportunities with key customers.

  • Evaluate and participate in marketing opportunities suitable for brand visibility

  • Ad Planning and Execution – Prime Day, T5 and other MAP promotions

Amazon Customer Relationship

  • Customer Meetings – Coordinate, plan, and facilitate meetings with Amazon Retail, Innovation, Ads team (i.e. Line Reviews and Top to Top).

  • Amazon Vendor Services – Manage internal Amazon AVS representative

  • Amazon Vendor Negotiation – Lead all negotiations in partnership with Senior Director of Ecommerce and Finance

Performance Analysis & Reporting

  • Account scorecard – Deliver monthly performance and key metric scorecards and provide meaningful insights on customer and market performance.

  • Develop presentation decks to report on Amazon performance for board meetings and monthly global reporting

Team Leadership and Development:

  • Lead and mentor a team of Ecommerce professionals, including account manager, performance marketer, as well as cross-functional team members

  • Foster a collaborative and high-performance culture that encourages innovation and continuous improvement.

  • Work closely with marketing, product development, and supply chain teams to ensure alignment and support for Amazon initiatives.

  • Coordinate with external partners and vendors to enhance eCommerce capabilities.

Qualifications

  • Experience with Amazon catalog, content, and advertising management

  • Experience handling a full business unit P&L, and being able to drive the top and bottom-line to reach and surpass company objectives

  • Experience with forecasting demand at a SKU level, and developing a strategic sales plan to build the Amazon business

  • Knowledge of Ecommerce operations and ability to collaborate cross-functionally with various departments to build processes for Ecommerce business

  • Prior team management experience and leadership skills

  • Strong Microsoft Excel and PowerPoint capabilities.

  • Ability to multi-task effectively in a fast-paced environment

  • Prior experiences building and implementing social media strategies on Instagram, Pinterest, TikTok a plus

  • Personal Care / Beauty experience highly preferred

Education

  • Bachelor's degree in related field

  • 6+ years of working experience within Amazon Ecommerce

  • 8+ years of working experience within Ecommerce

*This is a full-time, hybrid role. Must be willing to travel to a Ct. office.

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Amazon Performance Marketing Director